StrategyUncategorized
June 18, 2018

Thinking Differently

We've had some time to reflect on a number of things that have happened over the last few months. Between the Facebook / Cambridge Analytica news, to the implementation of GDPR, and our attendance at IBM's Think conference, we've found some common elements.   The Common Thread When you look…
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Leadership
June 7, 2018

The Lost Art of Apology

I’m sorry. How often do you hear those words? I mean hear them applied really sincerely. These days, probably not much. The journalist Ambrose Bierce lived from 1842 to 1914 and in The Devil's Dictionary, he wrote that to apologize was “to lay the foundation for a future offence.” And isn't that what…
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Leadership
May 22, 2018

It’s All About Perspective

Last week, we were treated to one of the major conflicts of our time. It was not global superpowers at loggerheads, but rather the Internet, looking to skewer itself over the audio clip known as Yanny or Laurel. To me, the most fascinating part of this was not the debate, but…
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Customer Experience
May 9, 2018

Moving From Channel Strategy to Customer Centricity

Last week's commentary began with a focus on Big Tech – how Facebook and Google hold a duopoly in digital advertising – and ended with a call for brands to own their data. Given that the piece mostly focused on the former, we'd like to explore the latter a bit more. The IAB…
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Uncategorized
April 30, 2018

Weathering the Storm

Amid all of the recent uproar of data privacy issues among a number of companies, the outrage did nothing to stop the forward motion of Big Tech. Timing, incentives, and lack of competition all play a part in explaining this unstoppable force. When Facebook and Alphabet (among others) reported their Q1 earnings last week, investors…
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Trust
April 24, 2018

Our Terms of Service Have Changed

The Facebook / Cambridge Analytica news has brought quite a bit of the unrealized or unspoken of the tech world into national consciousness. Collectively (and individually in some cases), we've been talking about data, privacy, and what we're willing to give up for our beloved free services. But it strikes us that there's an…
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Artificial Intelligence
April 17, 2018

We Don’t Need Smarter Technology

We've certainly learned quite a bit about Facebook over the last few weeks, haven't we? What's becoming increasingly clear with every conversation, every question answered (or skirted), and every discovery is that data privacy and ownership are at the center of things. And those issues remain critical for businesses to address with regard…
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Customer ExperienceLeadershipSecurityTrustUncategorized
April 11, 2018

With Great Power Comes Great Responsibility

As we write, Facebook CEO Mark Zuckerberg is appearing before Congressional committees where he is testifying on Facebook's approach to data and privacy. We read the prepared testimony that Facebook released (spoiler alert!) and caught some of the questioning. You've probably heard the phrase "with great power comes great responsibility." Its origins are uncertain, as…
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Uncategorized
April 2, 2018

Social Networks and Human Nature

A controversial memo written by Facebook executive Andrew Bosworth memo – admittedly written to provoke a response – revealed the extent to which Facebook’s leadership understood the social risks inherent in the platform. "We connect people. Period. That’s why all the work we do in growth is justified." But here's the thing:…
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Leadership
March 29, 2018

The Crisis at Facebook is Not About Data; It’s About Leadership

The technology sector – particularly that of Silicon Valley – has been under fire in the last year or so. We've seen it through Uber's toxic culture and glib attitude about geotracking customers even when they weren't using the app (among other things), Twitter and Facebook enabling of bots and trolls under…
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