Car Dealers, Superfans, and 46% Turnover
Every car brand has its superfans, so why aren’t there more of them working at the dealerships? Where are the enthusiasts?
Say-It-Again | the Knights Templar, Bitcoin, and Killer Lettuce
We examine the Knights Templar, their connections to modern banking, cryptography, and Bitcoin, and what that means for lettuce.
While You Were Away: Bitcoin is Green Now
If you haven’t paid attention, you may want to look again: far from being an environmental disaster, Bitcoin is driving green growth!
Get to Know Your Customers — Before it’s Too Late!
Your customers demand that you meet their needs – and on their terms. But how do you know what those are? A CDP can help!
Electrifying the Car Business: Abrupt Changes Ahead
Between now and 2030, the automotive industry and "car business" as we know it will undergo more change than it saw during the previous 100 years. For the automakers (OEMs), suppliers, service organizations, and the dealerships on the front lines of the car business,...
Get the Most from your Media Agency: Three Big Things
with special thanks to my co-author, David Pierpont Media spending typically represents the largest percentage of a marketing budget and brands rightfully ask their agencies to show results - ROI, ROAS, attribution and more. But before you ask your agency... What...
