Trouble Code: Redefining Automotive Through DTC
Source: Motortrend.com 2020 In the automotive world DTC refers to a diagnostic trouble code. It is used by a vehicle’s onboard diagnostics (OBD) system to alert the driver when a vehicle experiences a malfunction. So what code pops up when not just a part, not...
Roaring Change in the 2020’s: 6 Ways Business Will Never Be the Same
We are already a week into 2020, and it is obvious that this will be a challenging and opportunistic decade for business. Not since I was managing staffing efforts for EDS and SAIC to deal with legacy systems integration and Y2K compliance projects have I seen so much...
The Difference: Episode 2 – Autonomous Vehicles: The Crucial Missing Piece of the Discussion
In the second episode of The Difference, Brain+Trust Partners’ Christopher Barger and co-host Jay Acunzo dive into autonomous vehicles and try to separate hype from substance. Specifically, Christopher pulls from his years at GM and working with Fortune 500...
Automotive Industry: The Next Content Channel
(Photo credit: Fortune Magazine) The future of the industry we used to know as “automotive” is now more accurately described as the “mobility industry.” Dramatic changes are coming, but perhaps none as significant or drastic as ownership of the customer relationship,...
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