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Where Cause and Data Meet: Modeling a Return on Purpose
With special thanks to my inspiring co-author, John McNeel. Photo: Brayden Law Cause- or Purpose-based marketing has traditionally been a ‘nice-to-have’ -- a brand’s way of broadcasting to the world that, beyond building good products and services, it could also be a...
podcasts
As Far As We Know, a podcast hosted by Brain+Trust's Tracy Arrington and Tim Hayden, provides thought-provoking discussion with remarkable guests around the power of data, leadership and culture in our volatile business world. Each episode presents compelling perspectives from the most provocative arenas of media, commerce, academia, technology and science.
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Work in the #Automotive industry? You've already experienced how #data is shaping everything from repair orders, to insurance premiums & new car sales.
Now, you must wrangle that data to move more metal.
https://braintrust.partners/automaker-whitepaper/
via @YourBrainTrust
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As members of Movability, we have access to resources and programs that make commuting and parking easily managed. Along with that access, Brain+Trust provides each team member with support and benefits to cover transit and transportation costs.
Next week, Movability, Hypergiant, and a host of leading strategists are discussing how today's social and economic volatility is shaping how we plan and build "smart cities" in the near future, and beyond.
Please join us this coming Wednesday, September 16, at 11 am CT.
hypergiant.zoom.us
The COVID-19 pandemic has had a profound and ongoing impact on cities worldwide. It's clear the past strategies need to be updated and augmented. Is our future going to look more like Ready Player One or Minority Report? It’s up to us. As populations grow, technology will help improve the way we l...trusted by:
