by Jo Borras | Aug 15, 2023 | BUSINESS, Customer Data Platforms (CDP), Customer Experience, TECHNOLOGY, Trust
Relevance and personalization aren’t brand differentiators anymore — they’re a minimum requirement. — Treasure Data (e-book) It’s 2023, and customers have come to expect what were once considered to be exceptional marketing experiences from every brand...
by Jo Borras | Aug 15, 2023 | AI (artificial intelligence), Auto Industry, BUSINESS, Innovation, Leadership, MOBILITY, TECHNOLOGY, Trust
With urban areas struggling with traffic congestion, AI solutions have emerged in accessing real-time information from vehicles for traffic management, and utilizing mobility on demand in trip planning through a single user interface. — Science Direct In our...
by Jo Borras | Aug 4, 2023 | Auto Industry, BUSINESS, Trust
Car-buying has become more seamless than ever. “Frictionless,” as the consultants like to say, thanks to modern technology – but the same tech that makes it easier than ever for customers to take a snapshot of an ID or insurance card or pay stub and get...
by Jo Borras | Aug 3, 2023 | AI (artificial intelligence), Auto Industry, BUSINESS, MOBILITY, TECHNOLOGY
Intelligent Infrastructure optimizes infrastructure resources for application consumption through the use of infrastructure machine learning and applying tuning as software overlays – studying environments to drive automation and save millions of management hours....
by Jo Borras | Aug 2, 2023 | BUSINESS, Customer Data Platforms (CDP), Customer Experience, MEDIA, Trust, Videos
In Part 1 of Data Privacy and the New Secrets of Success, we discussed the critical importance of organizing your brand’s digital assets as they relate to data privacy and cyber security — but a secure dataset isn’t just about compliance and liability. An...
by Jo Borras | May 22, 2023 | BUSINESS, Customer Experience, Cyber Security, Managing Liability, TECHNOLOGY
Most companies don’t consider regulatory compliance and data security thrilling next-level adventures, and we have a hot take on that! The original FTC Safeguards Rule first took effect in 2003 to ensure that financial institutions maintained a given set of...