by Tim Hayden | Jun 8, 2022 | Artificial Intelligence, Customer Experience, Featured Post, Innovation, Media, Strategy, Trust, Uncategorized
Get your data ready. Once you’ve defined your audience, the next step is to determine how to best collect data about them. Start by taking a good look at your existing tools and platforms. Do you have a CRM? A billing system? Customer service software? Inventory...
by Tim Hayden | Sep 29, 2020 | Artificial Intelligence, Customer Experience, Featured Post, Future of Work, Security, Trust, Uncategorized
Delivering a customer-centric content experience is the ultimate marketing goal. But data management issues and an impending seismic shift may prevent you from reaching it. Use these approaches to bridge the chasm that will be left when Google, Apple, and others end...
by Tim Hayden | Jan 9, 2020 | Artificial Intelligence, Automobile Industry, Customer Experience, Featured Post, Innovation, Leadership, Security, Strategy, Trust
We are already a week into 2020, and it is obvious that this will be a challenging and opportunistic decade for business. Not since I was managing staffing efforts for EDS and SAIC to deal with legacy systems integration and Y2K compliance projects have I seen so much...
by Tim Hayden | Apr 24, 2018 | Trust
The Facebook / Cambridge Analytica news has brought quite a bit of the unrealized or unspoken of the tech world into national consciousness. Collectively (and individually in some cases), we’ve been talking about data, privacy, and what we’re willing to...
by Tim Hayden | Apr 11, 2018 | Customer Experience, Leadership, Security, Trust
As we write, Facebook CEO Mark Zuckerberg is appearing before Congressional committees where he is testifying on Facebook’s approach to data and privacy. We read the prepared testimony that Facebook released (spoiler alert!) and caught some of the questioning....
by Tim Hayden | Mar 26, 2018 | Security, Trust
We initially meant to write about a study just released by the Pew Research Center that reported that a quarter of Americans are online almost constantly, coupled with an experiment by ABC News that showed what happens when kids have no screen time limits for 48...