The Difference: Episode 7 – Glomming Onto Tactics Vs Strategically Attacking Them

By April 26, 2018Podcast

Brain Trust Partners’ Co-Founder and CEO, Scott Monty, takes us back to the wild west days of social media and his time with the Ford Motor Company. As someone who has cut through the jungle of building a social media presence for a major corporation, he knows well that simply glomming onto tactics is far different from deploying an actual strategy. It remains just as much of a fact today as it was then.

Share