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Intelligent Infrastructure for Fun and Profit, Part 2

Intelligent Infrastructure for Fun and Profit, Part 2

by Jo Borras | Aug 15, 2023 | AI (artificial intelligence), Auto Industry, BUSINESS, Innovation, Leadership, MOBILITY, TECHNOLOGY, Trust

With urban areas struggling with traffic congestion, AI solutions have emerged in accessing real-time information from vehicles for traffic management, and utilizing mobility on demand in trip planning through a single user interface.   — Science Direct In our...
Car Dealers, Superfans, and 46% Turnover

Car Dealers, Superfans, and 46% Turnover

by Jo Borras | Apr 11, 2023 | Auto Industry, BUSINESS, Leadership

All businesses struggle with employee turnover, but perhaps none so much as the car business. By some estimates, auto dealership employees turnover at an annualized rate of 46%. Forty-six percent! And that means more expense to find, hire, and train replacements – and...

Get the Most from your Media Agency: Three Big Things

by Tim Hayden | Jan 21, 2021 | Leadership, MEDIA, Strategy

with special thanks to my co-author, David Pierpont Media spending typically represents the largest percentage of a marketing budget and brands rightfully ask their agencies to show results – ROI, ROAS, attribution and more. But before you ask your agency…...

Trouble Code: Redefining Automotive Through DTC

by Tim Hayden | Dec 11, 2020 | Auto Industry, Customer Experience, Innovation, Leadership, Strategy

Source: Motortrend.com 2020 In the automotive world DTC refers to a diagnostic trouble code. It is used by a vehicle’s onboard diagnostics (OBD) system to alert the driver when a vehicle experiences a malfunction. So what code pops up when not just a part, not...
Snackable – Newfound Loyalty With Blockchain

Snackable – Newfound Loyalty With Blockchain

by Tim Hayden | Mar 4, 2020 | Business News, Innovation, Leadership

Blockchain is the modern shipping container – a game-changing advance that brings efficiency, security and global opportunity to business. Great news if you’re a supply chain manager or CFO, but if you run your brand’s loyalty program, do you care?...

Snackable – Digital Transformation

by Tim Hayden | Feb 18, 2020 | Business News, Innovation, Leadership, Strategy

  Digital transformation is a rabbit hole of a topic.  Change for one organization doesn’t look the same as it does for another – there are too many variables that factor into what comes next.  That said, three priorities apply to each of us as we...
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