by Jo Borras | Aug 3, 2023 | AI (artificial intelligence), Auto Industry, BUSINESS, MOBILITY, TECHNOLOGY
Intelligent Infrastructure optimizes infrastructure resources for application consumption through the use of infrastructure machine learning and applying tuning as software overlays – studying environments to drive automation and save millions of management hours....
by Jo Borras | Aug 2, 2023 | BUSINESS, Customer Data Platforms (CDP), Customer Experience, MEDIA, Trust, Videos
In Part 1 of Data Privacy and the New Secrets of Success, we discussed the critical importance of organizing your brand’s digital assets as they relate to data privacy and cyber security — but a secure dataset isn’t just about compliance and liability. An...
by Jo Borras | May 22, 2023 | BUSINESS, Customer Experience, Cyber Security, Managing Liability, TECHNOLOGY
Most companies don’t consider regulatory compliance and data security thrilling next-level adventures, and we have a hot take on that! The original FTC Safeguards Rule first took effect in 2003 to ensure that financial institutions maintained a given set of...
by Jo Borras | Apr 29, 2023 | MEDIA, Podcasts, Say It Again, Uncategorized
In this episode of Brain+Trust’s Say-It-Again podcast, Jo takes a whack (get it?) at the story of Lizzie Borden, whose lasting legacy of murder and betrayal still manages to resonate well into the 21st century. There’s just one problem: Lizzie was innocent....
by Jo Borras | Jun 8, 2022 | BUSINESS, Customer Experience, TECHNOLOGY
Getting to know your customers and understanding their wants, needs, and pain points is critical to offering them a solution that works for them — but how do you find that out? In the recent past, companies developed “personas” to help shape their...