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Where Cause and Data Meet: Modeling a Return on Purpose

by Tim Hayden | Aug 18, 2020 | Customer Experience, Innovation, Strategy

With special thanks to my inspiring co-author, John McNeel. Photo: Brayden Law Cause- or Purpose-based marketing has traditionally been a ‘nice-to-have’ — a brand’s way of broadcasting to the world that, beyond building good products and services, it could also...

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Marketing AI Institute @mktgai ·

28 Nov

More intelligent technologies have afforded us the opportunity to better manage our customer data to the benefit of our teams and our customers. Read insights from @yourbraintrust's @TheTimHayden. via @cmcphillips: #MAICON22 https://hubs.li/Q01sKW_y0

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Tim Hayden @thetimhayden ·

26 Sep

I can honestly say, my weekly ⁦@Grammarly⁩ reports 100% reflect ⁦@YourBrainTrust⁩ pipeline and accounts reports. 🤠 https://click.send.grammarly.com/?qs=1d16dc703853f7552d462754f8f0bd54a0a4c5c7ff01c46a1a62cc37f32181e931666ff00a890489980e8715f041ff5d207b3893508b38062e3d539fd149b093

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Where Cause and Data Meet: Modeling a Return on Purpose

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