by Administrator | Oct 25, 2016 | Business News, Cyber Security, Strategy
(Photo credit: Yuri Samoilov via Flickr Creative Commons) You might not have realized it, but on October 21, 2016, the role of the CMO — and writ larger, business itself — changed forever. Last Friday’s DDoS attacks on the Dyn Managed DNS infrastructure took out much...
by Administrator | Oct 3, 2016 | Customer Experience, Leadership, Strategy
Customer Experience is all the rage, but is it really delivering results? We’re seeing new CX related efforts in companies big and small. They have been started in IT, Customer Service, marketing and many other silos within organizations. Case studies galore are...
by Administrator | Sep 29, 2016 | Business News
(Photo credit: Ged Carroll via Flickr Creative Commons) It’s almost become blood sport in the past two years, watching Twitter’s stagnant user growth and investor disquiet, and predicting its downfall or outright demise. As competition like Snapchat and Instagram...
by Tim Hayden | Sep 23, 2016 | Leadership, Strategy
Credit: Mélanie Plante (Flickr) When we thought about creating Brain+Trust Partners, we honestly struggled a bit. We knew we wanted to bring together partners who had significant experience with big brands, but we didn’t want to create a business model that was...